SoundBeatsTime – Baia Mare experience
The last of the Erasmus+ Sound Beats Time project mobilities took place in Baia Mare, in the Maramures district.
On 28 September, the youngsters started the day with a tour led by native participants of the city and, in particular, the old town, with a visit to the Tower of St. Stephen, the Bastion, and the central square. In the afternoon, they participated to an interesting lecture on entrepreneurship, marketing and youth, thanks to the meeting with Nicolae Ontiu, maganer of One-IT, and Oana Enasel, an expert in cultural marketing.
On the second day, the young people worked on business planning and communication techniques. Important purpose identification models such as the Ikigai scheme, or the problem setting tree were used, these were useful for the participants to reflect on how innovative ideas can bring many beneficial effects and generate a positive change in the market, but also in everyday life. Starting from this, it was possible to work on the identification of the target group, the specific needs, the consequent delineation of objectives, and the achievement of outcomes. In the afternoon, participants worked on the actions necessary for an effective communication plan for their business. A moment of role-playing took place, in which the youngsters were divided into groups according to what are the roles in a communication team within the company, creative, marketing, managerial roles, resulted in a series of innovative proposals and a debate between the groups, which mirrored the dynamics of a typical company meeting.
On the third and final day, Yellow Shirts facilitation team offered the young participants various activities to evaluate and reflect on the learning process that began in Italy, all the way to Baia Mare, via beautiful Timisoara. They had space to express all the feelings, opinions and new ideas they had gained from the programme. In the afternoon, the young people visited the RECREART School&Recording studio school, led by the teacher Calin Ionce, in the modern centre of Baia Mare. Here, the teacher showed the rooms where student musicians practice, record songs and do editing. For each room, he explained the architecture and materials suitable for improving and modulating sound propagation, specifically for voices and musical instruments.
Finally, the young people had their chance to demonstrate what they had learnt in Italy, singing and playing together, mixing fun and technique: the heart of music.