We switch from the business concept to the entrepreneurship one, and the last one has as characteristics:
Bringing Social Change through innovative (business) approach
For the sake of the community
Ecologically, financially and socially sustainable
It has a high risk
The 3 types of entrepreneurs involved in the social businesses are:
Changemakers – overall term for a person who wants to change the system; has an innovative, normally positivist approach
(social) Activist – works on lobbying, mobilization and awareness; most of the time not a business model; no financial sustainabilit
Intrapreneur – brings innovative changes inside the company; no financial risk for the intrapreneur; dependent on an open organizational culture
We have 5 types of social entrepreneurship, let's see which are they through an example:
Employees oriented
A local farm cooperative offers women the possibility to bring their babies at work; the babies will be provided with food from the farm.
Customers oriented
A local producer sells fortified yogurt and porridge to the mothers and children.
Society oriented
A local farm sells their crops and cross finance awareness campaigns for nutrition among families.
Environment oriented
An organic farm uses its own rotten products with the help of the earthworms to compost and fertilise its soils for further ecological farming.
Suppliers oriented
Buy raw-materials from the mothers and provide them in kind with electric cooking stove and fresh green vegetables in return.
Of course a social enterprise can touch more than 1 type of social benefits, yet it is good to stick to a main core and additional, whenever possible, to touch others too.
What business ideas do you think could fit under any of these 5 types?