Business planning - helpful questions (V)
Updated: Mar 3
The last set of questions:
Financing
What is my initial budget for 6-12 months?
How and from where would I select my sources of financing?
How is the initial budget divided into the needed departments?
What are the main categories of costs I'd have (correlated with the activities) - equipment, salaries, services, utilities, rent, etc?
How much do I need as an initial investment - how much can you put/your partners contribute?
In how much time would the equipment be amortized?
In how much time would you be on zero or on profit already?
Which are the fixed and variable categories of costs?
What categories of incomes do you have and how much would they bring?
What's the sales planning for the first year?
How many clients do I want to have vs. how many products do I want to sell?
How can I attract external investors? What would I offer to them?
Marketing
What are the main marketing tools I need/have?
Is the product functioning through an app? How can I promote the app?
What marketing strategies should be considered while trying to sell the product/service?
What is the business identity - logo, colours, brand, uniforms, slogans, etc.?
How do I want to promote as message the product/service?
Which are the ways and channels of promotion - where, how, what, how often, towards which segments for the targeted groups?
Which are the ways of distribution and spreading the message and the product/service?
What are the choices for the product/ service presentation and/or packaging?
Price policies
How do you establish the price taking into consideration the quality of your product/service?
How will you control overpricing your product/service?
How, when and in which conditions would you give discounts?
How much does it cost you to attract one client? What is the average purchase power of the client?
What costs do you have to produce/offer the service - human resources, materials, utilities, space, equipment, etc.?
What costs do you have with selling it - distribution, packaging, marketing,e tc.?
What taxes do you need to pay for the sells?
How much is your profit going to be?
